Asda is a leading supermarket retailer based in the United Kingdom. The company was founded in 1949 in Leeds by a group of farmers who formed a co-operative to sell their produce. Originally called Associated Dairies, Asda grew rapidly and by the 1960s, it had over 30 stores across Northern England.

In 1999, Asda was acquired by the American retail giant Walmart, which brought significant investment and resources to the company. Asda's headquarters are located in Leeds, West Yorkshire, and it operates over 600 stores throughout the UK. Additionally, Asda operates a number of distribution centers and has an online shopping platform to serve its customers.

Asda offers a wide range of products including groceries, clothing, electricals, home and garden essentials, and financial services. It has a strong focus on value for money and consistently provides competitive prices for its customers. Asda also operates a number of in-store services such as pharmacies, opticians, and photo centers.

On a global scale, Asda operates as a subsidiary of Walmart and benefits from its parent company's vast resources and global presence. Asda does not have noteworthy subsidiaries or joint ventures but has partnerships with a range of suppliers to offer exclusive products and deals to its customers. In terms of market position, Asda is one of the big four supermarket chains in the UK, along with Tesco, Sainsbury's, and Morrison's.

It holds a significant market share and competes fiercely with its rivals. In recent years, Aldi and Lidl, the German discount supermarkets, have gained market share and put pressure on the traditional big four. Noteworthy achievements for Asda include being the first UK supermarket to sell unbranded goods and introducing the rollback campaign, which emphasized the company's commitment to offering lower prices.

Asda has also made considerable efforts to reduce its environmental impact by implementing sustainable practices. Currently, Asda is undergoing a major transformation as Walmart has agreed to sell a majority stake in the business to the consortium of TDR Capital and the Issa Brothers in a £6. 8 billion deal.

This change in ownership is expected to bring new investments and strategic changes to the brand. In conclusion, Asda is a well-established supermarket retailer in the United Kingdom, offering a wide range of products and services. The company's partnership with Walmart, its market position, and notable achievements position it as a key player in the competitive UK retail market